For most owners, preparing to sell the family business is the single most important undertaking of their professional lives. The company is the economic engine that has sustained the family for decades or maybe even for generations.

But, owners often are too close to the company to see it objectively, as a buyer will. An owner can obtain crucial advantages by choosing a trusted transaction professional, such as an investment banker, to serve as an advocate during this important process.

In part one of this two-part series, David Jaffe discusses key considerations for sellers, such as when and under what circumstances to hire an investment banker and how much weight to give their advice.

If you prefer to download the transcript, click here.

The content of this article is intended to provide a general guide to the subject matter. Specialist advice should be sought about your specific circumstances.