Life sciences companies are doing their best to conduct business through remote customer interactions, and many expect that the expanded use of such technologies will persist well beyond the current public health emergency. While the life sciences industry can address many healthcare practitioner (HCP) and patient needs in this manner, the general rules, guidance and codes governing such interactions were not necessarily written with remote interactions in mind. Thus, enforcement risks may emerge in the absence of careful planning and strong safeguards.

This webinar in our Pharma 3.0 series delves into these issues to (1) identify the potential legal, regulatory and compliance risks; and (2) provide practical considerations for planning and successful implementation. Topics include promotion via WebEx, Zoom®, and similar platforms; considerations for virtual sales and medical information personnel; and healthcare compliance risks and best practices.

Originally published May 13, 2020.

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