United States:
Thriving Through Change
18 March 2020
Hogan Lovells
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Brands constantly confront change – willingly and
unwillingly. Rebrandings, mergers and acquisitions, redirections of
company strategy, shifting market conditions, and evolving
demographics all affect a brand. In our experience, the following
principles offer a useful framework for not only surviving but
thriving through change.
Read More: Thriving through change
The content of this article is intended to provide a general
guide to the subject matter. Specialist advice should be sought
about your specific circumstances.
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