This article appeared in the 2013 edition of The International Comparative Legal Guide to: Pharmaceutical Advertising; published by Global Legal Group Ltd , London. http://www.iclg.co.uk/
The International Comparative Legal Guide to: Pharmaceutical Advertising 2013 - 10th Edition
Pharmaceutical Promotion and the UK Bribery Act
The Bribery Act came into force on 1 July 2011. Together with explanatory guidance published by the Ministry of Justice in March 2011, the new law replaced the outdated UK anti-bribery legislation which was over 100 years old. The UK was required to implement modern anti-bribery legislation by the OECD Convention it ratified in 1999. However, the 2002 enactments by the UK did not to fully achieve this goal and the UK was recognised to have failed to meet its obligations until enactment of the 2010 Bribery Act.
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