Searching Content indexed under Advertising, Marketing & Branding by McDermott Will & Emery ordered by Published Date Descending.
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FDA CBD Docket Closed, Agency To Soon Provide Status Report
The Food and Drug Administration (FDA) has increased its efforts to follow through on its commitment to provide guidance to stakeholders on the regulatory landscape for products containing CBD.
United States
30 Jul 2019
FTC Hearing On Broadband
The tenth of the FTC's Hearings on Competition and Consumer Protection in the 21st Century, held at the FTC Constitution Center in Washington, D.C. on March 20, 2019,
United States
10 May 2019
Washington Court Of Appeals Upholds Multi-Million Dollar Fine For 5-Hour Energy Advertising Claims
On March 18, 2019, the Washington Court of Appeals upheld a trial court's decision that three advertising campaigns for 5-Hour Energy® made by Living Essentials, LLP and Innovative Ventures, LLP ...
United States
17 Apr 2019
Massachusetts' Highest Court Upholds Record Fine Against Beer Distributor For Pay-To-Play Scheme But Overturns Fine For Bar That Accepted Kickbacks
Last week, the Massachusetts Supreme Judicial Court upheld a $2.6 million fine against beer wholesaler Craft Brewers Guild (a Sheehan family-owned company) ...
United States
19 Mar 2019
Questions Remain For The EHR Industry As A Second EHR Vendor, Greenway Health, Settles False Claims Act Allegations
On February 6, 2019, the DOJ announced a settlement agreement with Greenway Health, a vendor of EHR software, under which Greenway agreed to pay approximately $57 million
United States
7 Mar 2019
THE LATEST: DOJ Reaches Settlement With Six Broadcast Television Companies
The Department of Justice (DOJ) and six broadcast television companies reached settlements last week after the DOJ claimed that the companies shared competitively sensitive information...
United States
22 Nov 2018
Latest Stage In Missouri Tied House First Amendment Litigation Could Change Economics Of Industry Advertising
The latest development in a lengthy legal challenge to advertising restrictions in Missouri's tied house laws and regulations raises practical economic issues ...
United States
26 Jul 2018
USDA Publishes Proposed GMO Labeling Regulations
The Agricultural Marketing Service of the US Department of Agriculture (USDA) recently published a proposed rule containing regulations to implement the National Bioengineered Food Disclosure Standard mandated ...
United States
15 May 2018
District Court Issues Opinion In Old Charter Bourbon False Advertising Class Action
Penrose v. Buffalo Trace Distillery, E.D. Mo. 4:17-cv-00294-HEA, involves the labeling of Old Charter bourbon.
United States
21 Feb 2018
District Court Denies Motion To Dismiss Deception Claims against Brewer
On January 17, 2018, the United States District Court for the Northern District of California issued a decision in yet another putative class action alleging that a beer brand's labeling and marketing...
United States
26 Jan 2018
Ruling In The Asahi Beer Class Action
Last month the US District Court for the Central District of California issued an order in the Shalikar v. Asahi Beer U.S.A., Inc. false advertising class action case.
United States
14 Nov 2017
TTB Issues Updated Guidance On Personalized Labels
Recently, the Alcohol and Tobacco Tax and Trade Bureau issued an update to its existing public guidance on personalized labels.
United States
27 Oct 2017
Texas Court Of Appeals Reverses T.G.I. Friday's Label Decision
On Friday, October 13, 2017, a Texas Court of Appeals handed down the long-awaited decision in Texas Alcoholic Beverage Commission v. Mark Anthony Brewing, Inc., No. 03-16-00039-CV.
United States
18 Oct 2017
Latest Decision In Kona Beer Branding False Advertising Case
The US District Court for the Northern District of California's recent opinion in Broomfield v. Craft Brew Alliance, Inc., No. 17-cv-01027-BLF represents the latest decision in the now long-line of false advertising...
United States
22 Sep 2017
En Banc Opinion Could Set Precedent For Tied-house Laws
The en banc (full) Ninth Circuit Court of Appeals issued the attached opinion in the case of Retail Digital Network v. Prieto, No. 13-56069.
United States
29 Jun 2017
Federal Trade Commission Reminder About Advertising Disclosures
In mid-April, the Federal Trade Commission (FTC) sent out 90 letters to advertisers, celebrity endorsers and influencers who use their fame and the power of digital advertising to help promote products.
United States
4 May 2017
No False Advertising Where There Is No Injury Or Statements Are Opinions
The Fourth Circuit affirmed a district court's grant of summary judgment for the defendant, finding that the plaintiff failed to establish the necessary elements of a false advertising claim for any of the challenged statements.
United States
24 Apr 2017
New York AG Settlement With App Developers Serves As A Warning For The Need For Evidence-Backed Commercial Claims
On March 23, 2017, the New York Attorney General's office announced that it has settled with the developers of three mobile health (mHealth) applications (apps) for, among other things, alleged misleading commercial claims.
United States
12 Apr 2017
Environmental Claims In Advertising
Centuries ago, brewers were among the first to recognize the importance of clean water and the consequences of contamination of local water supplies.
United States
5 Apr 2017
Avoiding Misleading Labeling
Current conventional wisdom in the craft beer business holds that being local helps sell more beer.
United States
21 Feb 2017
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