Mondaq USA: Media, Telecoms, IT, Entertainment > Advertising, Marketing & Branding
Klein Moynihan Turco LLP
The Federal Trade Commission ("FTC" or "Commission") recently released a 93-page report, which provides evidence lending support to the Commission's current guidance on established advertising law.
Reed Smith
A federal court granted Starbucks' motion for summary judgment in a putative class action in which plaintiffs alleged Starbucks underfills lattes and mochas.
BakerHostetler
On Jan. 2, 2018, the Federal Trade Commission (FTC or Commission) finalized its settlement with Lenovo Inc. regarding charges that the computer giant engaged in some risky business with its customers' information.
BakerHostetler
Yes, Lindsay Lohan's bad behavior has earned her a certain notoriety.
BakerHostetler
The internet of things – the holy grail of tech enthusiasts and bane of dystopian prophets – has established yet another beachhead in its presumably inevitable march toward whatever future awaits us: toys.
Wilson Elser Moskowitz Edelman & Dicker LLP
The cannabis industry in California should expect to see a sharp increase in false advertising and unfair competition claims in 2018.
BakerHostetler
You were our champion, our space-age Galahad.
Proskauer Rose LLP
In a recently issued decision, the Second Circuit held that a food truck could not be excluded from a New York State lunch program solely because the truck and the food it sells was branded using ethnic slurs.
BakerHostetler
Every year, especially around the holidays, more and more products that connect to the internet hit the market.
Sheppard Mullin Richter & Hampton
The FTC recently released a Staff Report regarding consumer recognition of native and search advertising entitled "Blurred Lines", summarizing its findings from its self-styled "exploratory research".
Reed Smith
A class action complaint was recently filed against Bumble Bee Foods, LLC, the makers of canned fish and seafood.
Frankfurt Kurnit Klein & Selz
The FTC has long stated that consumers should be able to recognize an ad as an ad. And if disclosures are necessary to ensure that consumers will recognize that an ad is an ad, then those disclosures must be made ...
Sheppard Mullin Richter & Hampton
The Online Interest-Based Advertising Accountability Program recently warned that it will require interest-based video ads to provide transparency and control to viewers by April 1, 2018.
Reed Smith
The Association of National Advertisers recently asked me for predictions on legal challenges brands will be facing in 2018.
Klein Moynihan Turco LLP
On November 2, 2017, the United States District Court for the Northern District of Illinois (Leinenweber, J.) denied a motion to dismiss a class action fax lawsuit against Promologics, Inc.
BakerHostetler
A basic tactic of shady internet advertisers relies on blurring the lines between "real" content and advertisements.
Thompson Coburn LLP
When faced with consumer litigation, food and beverage companies routinely point to the ingredient list in defense of front-of-package false advertising claims.
Davis & Gilbert
Two significant interest-based advertising (IBA) developments have recently come out of the Online Interest-Based Advertising Accountability Program (Accountability Program) ...
Morrison & Foerster LLP
Happy 2018 to our readers! It has become a Socially Aware tradition to start the New Year with some predictions from our editors and contributors.
Klein Moynihan Turco LLP
Recently, the fast food sandwich chain Subway agreed to discontinue certain sweepstakes advertising practices in response to a Children's Advertising Review Unit ("CARU") inquiry.
Most Popular Recent Articles
Klein Moynihan Turco LLP
On November 2, 2017, the United States District Court for the Northern District of Illinois (Leinenweber, J.) denied a motion to dismiss a class action fax lawsuit against Promologics, Inc.
Andrews Kurth Kenyon LLP
There has been a proliferation of social media campaigns with the significant increase in consumers' presence online.
BakerHostetler
Talk show host, military man, actor, producer, product endorser – Montel Williams has worn his share of hats, some more garish than others.
Frankfurt Kurnit Klein & Selz
The FTC has long stated that consumers should be able to recognize an ad as an ad. And if disclosures are necessary to ensure that consumers will recognize that an ad is an ad, then those disclosures must be made ...
BakerHostetler
Every year, especially around the holidays, more and more products that connect to the internet hit the market.
Morrison & Foerster LLP
Happy 2018 to our readers! It has become a Socially Aware tradition to start the New Year with some predictions from our editors and contributors.
BakerHostetler
According to a recent complaint filed by the Federal Trade Commission (FTC or Commission) in the United States District Court in the Southern District of California ...
BakerHostetler
It's a sunny, happy commercial – a bit of a throwback to the "blind taste test" ads from years ago. In Unilever's "Let Your Senses Decide" video, which is featured on the company website as well as ...
Morrison & Foerster LLP
On December 4, 2017, a panel of the California Court of Appeal unanimously affirmed a trial court's denial of class certification for alleged violations ...
BakerHostetler
Turns out there is such a thing as original sin. Polly Podpeskar spells it out in her October 2016 complaint against the yogurt giant Dannon: crops made from genetically modified organisms ...
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